Cinch: High-Performance Training Meets High-Precision Fueling

Neversecond is proud to partner with CINCH Cycling, the Longmont, Colorado–based coaching and racing program led by Kourtney and former World Tour rider Tom Danielson. CINCH’s systemized, science-driven approach to athlete development aligns seamlessly with our precision fueling philosophy, and we work closely together throughout the season at training camps and races. Our teams lean on each other to stay at the forefront of research, innovation, and best practices so athletes can continually elevate their performance. This partnership reflects our shared commitment to education, progress, and helping athletes reach their true potential.

Headquarters

Longmont Colorado

Disciplines

Road, Gravel and MTB

Co-founders

Kourtney and Tom Danielson

100 Miles. Zero Guesswork.

Our step-by-step blueprint for fueling your first century ride.

Riding a century isn’t just another day on the bike—it’s a true test of endurance and discipline. One hundred miles push your body’s limits, and the difference between cruising through...

Driven by science.

We use only evidence-based research and studies to develop our products.

What’s on the label is what’s in it.

No unnecessary ingredients. No syrupy flavors. No magic ingredients. No birthday cake bars.

Trust but verify.

All Neversecond products are rigorously tested and certified free of banned substances by Informed Sport.

We test exhaustively.

We test new products rigorously in our performance lab and in the field with athletes.